Do not parse the Millennial Media response for an image or text banner.
If you are using Rich Media and parse the response, you will not receive a rich media creative.
All metadata must be URL-encoded.
Please make sure that your metadata is URL-encoded if you would like to pass it to us. Learn more in the metadata section.
Prevent connectivity issues by setting a socket timeout.
In the ad request, it is recommended to set a socket timeout of 500ms in the event that there are any connectivity issues.