Getting Started

Welcome to Millennial Media’s documentation for conversion tracking! Conversion tracking will enable you to set goals that you can track for performance campaigns.

Using Millennial Media’s API, you can track conversions for two different goals:

  • Applications - Track the number of times your application is downloaded.
  • Mobile Web - Count anything from the number of times that user submits a web form and you’ve collected more data to when users reach a certain page.
Applications Mobile Web

See how Millennial Media can help you achieve your goals!

New to conversion tracking? See our companion document What is Conversion Tracking? to be guided through the process.

Contact your Account Manager or contact us at any time to reach a trained support professional.